Rugged Ridge

Rugged Ridge builds Jeep and truck accessories across nearly the whole vehicle — parts spanning armour and bumpers, interior and storage, lighting, recovery gear, floor liners, seat covers and replacement body hardware.

The breadth is the point: a Wrangler build can come almost entirely from one catalogue, at a price well below specialist brands. Their floor liners, grab handles, hood catches and door hardware are the parts people buy first; their bumpers, tire carriers and rock protection are the ones bought after the first trail trip.

Much of the range is designed for the Jeep model generations specifically — JK, JL, JT and the older TJ and YJ — so check your exact generation rather than the model year, since Jeep changed platforms mid-year on more than one occasion.

Where the range sits: Exterior Trim & Accents, Body Panels & Fenders, Bumpers, Jeep Tops, Doors & Body. It reaches 12 departments in all.